Project RAD (Rural Access to Dermatology) is a flagship initiative founded by Dr. Mary Beth Logue, founder of the Rural Access to Dermatology Society. Funded by Eli Lilly & Company, Project RAD is designed to tackle the critical shortage of specialized healthcare in rural America. In many rural communities across the United States, patients must travel hours just to see a dermatologist, leading to delayed diagnoses and untreated skin conditions. Project RAD bridges this geographic gap by bringing free, life-saving dermatological care and preventative screenings directly into these underserved areas.

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This program operates through a network of board-certified dermatologist member leaders: "RAD Champions." Project RAD provides the financial and logistical support for our RAD Champions to lead stress-free public skin health screening events in partnership with existing rural community events. This approach allows us to truly meet patients where they are. Our RAD Champions, along with their amazing volunteer teams of physicians, advanced practitioners, resident physicians, medical students and staff, provide expert evaluations, education, and early detection for both inflammatory skin disease and skin cancer.

Through corporate funding and the mobilization of dedicated physicians, Project RAD serves as a vital healthcare lifeline, ensuring that a patient's zip code does not dictate their access to quality skin care.